How To Integrate Brands at Music Festivals
A case study of our S7 Airlines integration at Alfa Future People
Nov 4 · 7 min read

In August we integrated S7 Airlines brand in Alfa Future People — the biggest EDM festival in Russia. This is how the festival closing in Nizhny Novgorod took place.
Festivals are very important for music fans. Thousands of like-minded people gather in one…


