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I Killed My Twitter Account with 20,000 Followers — and Started a New One

7 min readOct 26, 2021

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Photo by Stacey Zinoveva on Unsplash

Twitter is the most underrated social media app there is.

Many people don’t get it. Twitter still has fantastic discoverability, their recommendations are solid, the newsfeed is killer, the quality of users is high, and influential people still use it. Twitter is what all the wannabe social media apps have tried to recreate. And failed.

I’ve spent a stupid amount of money on Twitter courses. I’ve spoken with the some of the largest accounts on the platform, which led me to delete my Twitter account with 20,000 followers.

People think I’m nuts.

Let me explain because this almost certainly applies to your Twitter account. If you don’t use Twitter then you’re about to understand why you should immediately.

The big secret that will make me look stupid

Okay, I shouldn’t tell you this. Screw it. I set up my Twitter account in 2009 at the tender age of 23 years old. I was a young, loud-mouthed punk with a successful startup. The idea of followers tempted my oversized ego.

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Better Marketing
Better Marketing

Published in Better Marketing

A publication by and for marketers. We publish marketing inspiration, case studies, career advice, tutorials, industry news, and more.

Tim Denning
Tim Denning

Written by Tim Denning

Aussie Blogger with 1B+ views that made me 7-figures — Get my free email course: https://timdenning.com/1k-mb

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