It Takes 9 Touches to Get People to Take Action — How Many Are You Wasting?

The algebra of marketing and how to stay on-brand at all times

Adam Gordon
Nov 4 · 5 min read
Photo by Dan Gold on Unsplash

I was meeting with a CEO recently about why their sales were trending down. After looking at a lot of their outreach materials, the answer was clear: inconsistent branding.

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Thanks to Niklas Göke

Adam Gordon

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Writer, storyteller, seeker, always curious, provocateur

Better Marketing

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