If you don’t like what you see, then it’s time to customize your feeds

Charles Tumiotto Jackson
Jun 15 · 4 min read
Photo by Maddi Bazzocco on Unsplash

“Facebook is full of dumb stuff.” “Twitter is full of racists, feminists, and haters.” “Instagram is full of fake models.” “Snapchat is for children.” “Social media is bad for your mental health.” These are the usual statements you hear about social media. From younger people and older ones.

Well, I think those statements are dumb.

What is Facebook? Is Facebook one guy posting all the content you see? Is Mark Zuckerberg personally posting all the dumb stuff you complain about? Is Mark Zuckerberg personally taking away all the intelligent, inspiring, and positive content from the platform? Is the Twitter team trolling people all day? Is the Instagram team only allowing fake models to post on the app? The answer to all of these questions is obviously no!


Social Networks Are Shells

They are containers.

Without the people and their content, social media is nothing.

Facebook is probably a better representation of what humanity is right now than any sociological study. Facebook is humanity. Humanity created Facebook. People signed up and started to post content about what they think, what they believe in, what they fight for, and what they are scared of. Facebook is just a giant archive of all that — of everything that we are and feel.

Facebook does not put any content out there. The content that you are consuming on Facebook comes from people and companies (that are also run by humans).

People put content out there for various reasons: they are either trying to show who they are, trying to convince you that they are right, fulfilling a need for self-expression, trying to spread entertainment and every other kind of content that would spark ‘simple’ feelings in you, or they are trying to sell you something.

No matter what the motive of the poster is, content that spreads on social media is content that is supposed to make you feel something. It can be anger, jealousy, joy, sadness, and so on. Consuming such content for an extended time is, of course, emotionally exhausting and extremely heavy on your brain and mood.


Facebook Is Not Responsible for the Content You See

So I get it, you are tired and exhausted after seeing that much negativity on your Facebook feed or on your Twitter feed. But who is to blame?

Probably evil Mark for showing you overwhelming content all day, right? Because his goal is certainly to make you feel disgusted about social media, so you go on a digital detox and start going out again.

Or, you can blame humanity for sharing negativity all over the place. Facebook is full of humanity. So is Instagram. These platforms are empty until people post on them. And like humans, sometimes people post incredible, inspiring, and wholesome content. But occasionally, they post content that drains energy and spreads negativity. Social media is a mirror of who we are nowadays. Social media is undoubtedly the most accurate representation of who we are.

But can we blame the entire world? That also seems impossible and overwhelming!

The world was already full of negativity and depressing things before the internet came out.

Social media did not unleash negativity — it just made it louder.

Social media is just constant, negative, and upsetting background noise.

While that noise was not accessible before, it is continuous now. And it is upsetting and tiring, for sure!

But is it worth it to blame everything on the nature of humanity for being that negative and energy consuming? Maybe not.


Take Responsibility

You are 100% responsible for the content you see on social media. Facebook or Twitter did not force you to follow anyone or anything. Everything you see is there because you’re following these accounts. Plus, every platform is giving you all the tools you need to customize your newsfeed.

So start taking action! If you are complaining about social media platforms because ‘they’re dumb’ and because they make you feel bad, unfollow and hide the content that you don’t like! It’s as simple as that.

Take 30 minutes. Go through your newsfeed and unfollow, hide publications, mute people…. Just do it, once and for all, for 30 minutes. And do that every month.

On the first of every month, take 30 minutes of your time to do that on all your socials. If it takes you less than 30 minutes to do that, then use the extra time to follow inspiring, wholesome accounts. It will change the way you perceive social media for sure.

Just imagine, going from an entirely depressing and sad newsfeed to a newsfeed that actually inspires you and pushes you forward!

And if you want an extra tip: stop following influencers, start following creators. You will feel way more inspired and way less frustrated.

Better Marketing

Advice & case studies

Charles Tumiotto Jackson

Written by

Freelance Social Media Consultant, willing to put the “social” back in Social Media. Do more with your social media channels http://bit.ly/33i8UPl

Better Marketing

Advice & case studies

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