To Write Phenomenally Well, Forget ROI

Why the idea of content marketing kills your writing

Tim Denning
Nov 6 · 4 min read
Photo by Toa Heftiba on Unsplash

I regularly get requests to write stories or social media posts for money. Last Wednesday, I got another request to do so. With each request, my gut feels slightly off and I find myself saying no, quickly.

Writing stories with the goal of making money is a huge turn-off.

You've completed your member preview for this month, but when you sign up for a free Medium account, you get one more story.
Already have an account? Sign in

Tim Denning

Written by

Aussie Viral Blogger - Inspiring the world through Personal Development and Entrepreneurship. www.timdenning.net

Better Marketing

Advice & case studies

Welcome to a place where words matter. On Medium, smart voices and original ideas take center stage - with no ads in sight. Watch
Follow all the topics you care about, and we’ll deliver the best stories for you to your homepage and inbox. Explore
Get unlimited access to the best stories on Medium — and support writers while you’re at it. Just $5/month. Upgrade