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The Best Way to a $25,000 Sale Is to Make a $25,000 Product

6 min readOct 28, 2019

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Photo by KAL VISUALS on Unsplash

Let’s pretend I just became your number one fan. I’m hooked. I’m ready to buy, right now.

What’s the most expensive product I could buy from you?

$50?

Maybe $100?

If you don’t have big-ticket items and are only selling low-priced products, how do you expect to earn a serious income? If you want big money, you need to sell big things.

Part of the problem is that many entrepreneurs simply aren’t thinking big enough. “Success is determined not so much by the size of one’s brain as it is by the size of one’s thinking,” wrote Dr. David Schwartz. Deep down, if you don’t believe you’re the kind of person who could make a million dollars a year, you certainly won’t be making that kind of money — even if you claim that’s what you want.

It’s time to upgrade — your mindset and your products. Stop trying to market low-priced products everyone around you is also trying to market. Increase your prices and upgrade your services and products.

Here’s What Happens When You Have a Very Expensive Product

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Better Marketing
Better Marketing

Published in Better Marketing

A publication by and for marketers. We publish marketing inspiration, case studies, career advice, tutorials, industry news, and more.

Anthony Moore
Anthony Moore

Written by Anthony Moore

Writer for CNBC, Business Insider, Fast Company, Thought Catalog, Yahoo! Finance, and you.

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