A dark and empty control room with digital controls and computer screens
Written by Daniel Salcius | Image by Patryk Gradys

How to Close the Gap on Digital Transformation

The Carrera Agency
Betterism
5 min readApr 4, 2020

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Digital transformation is a journey that involves the ideas and processes used to optimize an entire business ecosystem around digital technology and customer-centricity. However, it’s the essence of transformation that represents a hyper-connectedness between goals, a purpose, stakeholders, and most importantly the customer.

But what triggers a need for a digital transformation? Most often, it’s the social and behavioral changes that take in society; this is a starting point for measuring the need to innovate.

Before a company can embark on its journey, it must also understand how to cultivate the right talent. And it all starts with providing prospective talent with the right resources and opportunities.

As the transformation of business activity around new technology accelerates, technology professionals must also adapt at a rapid pace. Often, business leaders and technologists (IT teams) speak different languages. A focus on available features of new advancements or benchmarking competition in a market isn’t always an adequate driver for transformation. The two parties must integrate, share knowledge, and solve the same problem.

Identifying Readiness For Digital Transformation

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The Carrera Agency
Betterism

The Carrera Agency (and Designing North Studios) thoughtfully connects clients with top technology and design talent every day.