Why Film Isn’t Just for Entertainment, But Innovation Too

Sarah Carroll
Beyond the Oval
Published in
3 min readSep 22, 2015
Outside of Fort Collins’ Lyric Cinema Cafe, a small, locally owned theater that screens underdog films

With the expansion of multiple cities across the nation and a need for more economic stability, we find that it is the local businesses that really help establish structure. As cities much like Fort Collins continue to develop, they need part of that growth to come solely from within their area, and not rely as much on chain businesses. Among those smaller, locally owned businesses that cities needs for innovation, is the need for a local film community.

After an annual study, the MPAA (Motion Picture Associate of America) finds that the making of film has and continues to be one of the most valuable resources for the country, both economically and culturally.

TV and movies are high on the average American consumer’s list, we all know there is a demand for it. Because there is a want for this kind of entertainment, people want it to be quality. This creates jobs. In order to have a successful project for film, a large pre-production, production and post-production crew are needed. Set designers, actors, editors, directors, producers, make-up artists, even script supervisors whose job is to check continuity errors in a shot are important to the success of a film.

While people mainly think of film production strictly sprouting from the east and west coast of the US, California and New York, it has become an art across the country. Film has become a resource our nation relies on. Georgia offers a 20% base transferable tax credits on film production with budgets larger than $500,000. Even states like Colorado, who are not known for a rich film history, are pushing to be more independent in their film making.

This doesn’t only apply strictly to the United States, either, but globally. Other parts of the world are striving to strengthen their film production. South Africa’s local film industry has grown in the last few years, creating 25,000 jobs just in it’s local area. They depend on their film revenue for their economy.

So, we can see that small areas across the globe rely on their production of film to ensure job growth and consumption for their space, and even preserve culture. When speaking about an issue out loud can be too controversial or dangerous, film can say more with less consequence. Nigeria has worked on it’s cultural preservation through film making in attempts to minimize the intense western impact on their lifestyle.

Not only do nations need this resource, but local areas too. In America alone, the motion picture and TV industry supplies around $40 billion for local business. Imagine this on a local level. If small, but fast-growing cities and areas were able to establish a film-welcoming environment, and rely on the income of that industry to help contribute to economic growth, then those cities would be more capable of obtaining independence.

With an independence in film making for small areas, there would be less westernization across the globe, and the preservation of culture would be much more prevalent for that society.

While it seems that major studios are in charge of the industry with their multi-million-dollar budgets, smaller film scenes can help grow an area in a similar way, and even help with the success of the motion picture industry.

So how do you start to establish an environment for film in an area that historically does not have one? Make your own, start film-festivals and gathers to celebrate film. If it is of interest to you, broadcast it and you’ll most likely find others with the same desire!

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