Instagram Marketing: Your Path to a Successful Career

Ritika Sankhla
BeyondExams
Published in
4 min readMar 3, 2023

Instagram has approximately 2 billion monthly active users. I am sure you are one of them. There is something really engaging about Instagram that makes us forget that we have been endlessly scrolling our feed for hours! But have you ever thought, why are you using it? Is it benefiting you in any way? CAN IT benefit you in any way?

Discover the Professional Side of Instagram

“I opened Instagram for five minutes, and an hour later I was still watching the reels!” — this is something that happens to almost all of us. You continue to follow the brands, celebrities, athletes, and other people you find interesting on Instagram.

Photo by JESHOOTS.COM on Unsplash

Instagram can be a powerful tool for you to get your talents noticed! By creating the right kind of content and implementing easy-to-follow strategies, you can establish yourself in the community and become a viral sensation! It’s not that hard actually!

Turn Your Passion into Profession

Use Instagram to transform your passion into a source of income. Here are the most common ways successful Instagrammers use to make money on the platform:

  • Becoming an influencer — Influencers can be content creators, brand promoters or skill trainers. Depending on your niche, you can search for influencers to take inpiration from. There are free tools available for you to search for an influencer.
    Upfluence
    HypeAuditor
  • Brand promotion — Give your followers as much information as possible about the brand you’re promoting. Ask micro-influencers to post information about your brand on their Instagram feed or stories.
  • Reviewing products — Many Instagram users are regularly reviewing and comparing products from Meesho, Amazon, and Flipkart. You can select any online store and begin reviewing the items there.
  • Affiliate marketing — You can be an affiliate and earn commission by selling others’ products. Find companies that offer a commission on sales that you create.
  • IGTV ads — Choose your target market, budget, and ad placement by following the on-screen instructions as you design your advertisement. Keep an eye on metrics like views, engagement, and conversion. You can track the success of your marketing campaign.
Photo by Collabstr on Unsplash

Get started with this step-by-step guide

  1. Setup your account — First make sure you have an Instagram account. Click on Sign up link and complete the registration in minutes!
  2. Create a relatable Instagram bio — Keep your Instagram bio descriptive and relevant to your business. You can also put your website’s link if you have to make it more informative.
    Here are some examples of what great Bios look like:
    Bio 1: Individual influencer,
    Bio 2: Brand page

3. Decide the layout of your feed — The appearance of your feed is important since it makes an impression on your audience. You can get ideas from some of the best Instagram layouts here.

4. Add hashtags to your posts — Hashtags play an important role in increasing your organic reach over time. Make sure to add post-related hashtags, and avoid meaningless hashtags. Here is a list of some Instagram hashtag tools many influencers use:
Generate hashtags for your text
AI generated hashtags for images and texts

Seize The Opportunity And Start Today!

The power of Instagram can help you promote your skills and make Instagram your biggest source of income! Don’t wait any longer — get started today and take control of your professional future. With a strategic approach and the right kind of content, you can make Instagram a very lucrative career opportunity for yourself!

Well, you have come this far. It’s time for you to take the next step.
Follow all the advice we gave you and finally start earning with your Instagram account!

Still not confident how to get started?
Well, just follow this step-by-step video guide to start creating viral posts on Instagram. It can’t get easier than this!
Good luck!

What more would you like to know? Share your thoughts in the comments!

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