The My Diwali Story Campaign
A campaign to bring together the stories of the South Asian Diaspora together this Diwali Season
By Sailaja N. Joshi, CEO and Founder of Bharat Babies
Diwali is a special time when Buddhists, Hindus, Jains, and Sikhs from around the world come together to celebrate the conquering of Good over Evil or Light over Dark. Through prayer, family, food, and firecrackers, they all celebrate the indelible spirit of Diwali.
This year, let’s bring our celebration of Diwali around the world. #MyDiwaliStory is a campaign by South Asian mom bloggers across the globe and children’s book publisher Bharat Babies to promote authentic, pluralistic stories surrounding the festival of Diwali.
Our goal is to celebrate authentic voices in the South Asian Diaspora by sharing their favorite stories and memories of Diwali celebrations.
Want to join in on the fun? Simply upload your photo and tell us your story. Each week, Bharat Babies will randomly select a winner and send a copy of the children’s book Let’s Celebrate Diwali plus an additional book of the winner’s choosing, picked from the Bharat Babies’ library of five illustrated books celebrating South Asian heritage and culture.
Want more chances to win? Share your story on Instagram and Facebook and use the hashtags below to increase your chances to win!
#MyDiwaliStory
#BharatBabies
#RunwaysandRattles
#LoveLaughMirch
#MyLittlePudding
#MapleandMarigold
#ModerndayBrownMom
About the #MyDiwaliStory Campaign
#MyDiwaliStory is campaign to help promote authentic, pluralistic stories surrounding the festival of Diwali. This campaign, a joint effort between South Asian mom bloggers from around the globeand children’s book publisher Bharat Babies,helps celebrate all that is Diwali around the world.
Participating bloggers include Ami Desai, Love Laugh Mirch, Maple and Marigold, Modern Day Brown Mom, My Little Pudding, and Runways and Rattles.
About Sailaja N. Joshi
Sailaja Joshi is the CEO and Founder of Bharat Babies. An accomplished entrepreneurs and academic she holds degrees from Northeastern University, Harvard University, and Simmons College. She lives in the Boston area with her two children, husband and wishes to be a dog owner one day.
