Car Rental Giant Hertz Deploys Biometric To Improve Customer Experience

The car rental giant Hertz recently deployed biometrics in their process to speed up the car rental process for their customer at Hartsfield-Jackson Atlanta International Airport. This will make them the first rental car company to deploy biometrics in their system.

Over the years we have seen the evolution of biometrics in different sectors. It has migrated over the last 50 years from secure government facilities to banks, airports, mobile phones and even to offices that ensure security just by a single touch. For example, the Nigerian Communications Commission (NCC) deployed a biometric SIM card registration system throughout the country using our Bio-Plugin™ image capture system and M2-EasyScan™ fingerprint reader. This deployment of the M2SYS biometric identification solution has helped telecommunications companies and the NCC to create a centralized database that includes over 140 million SIM card user fingerprint biometric templates to more easily trace and track mobile activities. U.S. Vision, an international optometric dispensary chain, deployed the RightPunch biometric time clock in order to optimize labor tracking performance and centrally monitor employee attendance from more than 700 locations.

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