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Bite-sized Marketing

Bite-sized stories about all things marketing.

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  • A Beginner’s Guide on Publishing on Medium as a Business

    A Beginner’s Guide on Publishing on Medium as a Business

    Navigating the platform as a business can be tricky. Here are your questions answered and 5 tips on getting the most out of Medium.
    Go to the profile of Lazarina Stoy
    Lazarina Stoy
    Mar 16
    How to Create Charts that Display Negative Numbers in Google Data Studio

    How to Create Charts that Display Negative Numbers in Google Data Studio

    A step-by-step tutorial for creating negative value custom fields, using SEMrush’s Data Studio connector and Backlinks History data.
    Go to the profile of Lazarina Stoy
    Lazarina Stoy
    Mar 6
    The Ultimate Backlink Strategy Guide For A Smart 2021

    The Ultimate Backlink Strategy Guide For A Smart 2021

    What are backlinks, why are they important and what strategies should you use for acquisition, outreach, and relationship-building
    Go to the profile of Lazarina Stoy
    Lazarina Stoy
    Feb 10
    All You Need To Know About Optimizing The Page Layout For SEO

    All You Need To Know About Optimizing The Page Layout For SEO

    10 tips for making the most out of your blog’s layout, navigation, and author bios
    Go to the profile of Lazarina Stoy
    Lazarina Stoy
    Feb 10
    The Ultimate Guide to Advanced Image SEO Practices

    The Ultimate Guide to Advanced Image SEO Practices

    5 best practice tips for making the most out of your images to improve rankings and UX
    Go to the profile of Lazarina Stoy
    Lazarina Stoy
    Feb 8
    The Ultimate Beginner’s Guide to Image and Infographics SEO

    The Ultimate Beginner’s Guide to Image and Infographics SEO

    Upload checklists and best practices for getting the most out of digital images
    Go to the profile of Lazarina Stoy
    Lazarina Stoy
    Feb 8
    IoT and its Effect on the Marketing Industry

    IoT and its Effect on the Marketing Industry

    Welcome to a futuristic, highly social, inter-connected, data-driven and interactive world
    Go to the profile of Lazarina Stoy
    Lazarina Stoy
    Jan 3
    6 Tools to Help Determine the Quality of a Backlink

    6 Tools to Help Determine the Quality of a Backlink

    The most important aspect of your backlink acquisition strategy is finding relevant links. The second most important thing is determining…
    Go to the profile of Lazarina Stoy
    Lazarina Stoy
    Dec 17, 2020
    Everything You Need To Know About Google’s Index Overhaul in 2021

    Everything You Need To Know About Google’s Index Overhaul in 2021

    The Mobile-First index is here. Here is how to prepare.
    Go to the profile of Lazarina Stoy
    Lazarina Stoy
    Nov 15, 2020
    A Step-by-step Guide on Optimizing Your Articles Via Interlinking

    A Step-by-step Guide on Optimizing Your Articles Via Interlinking

    Use variety of the anchor text for best results
    Go to the profile of Lazarina Stoy
    Lazarina Stoy
    Nov 11, 2020
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