bite-sized marketing

Brands are taking over social media. Why are we falling for it?

Troubleshooting one of the most popular issues in e-commerce SEO

From a wine-pairing chatbot to real-time sentiment analysis, Lidl does it all

Including benefits, limitations, and tips for getting started for each approach

Find differences in two fields, check against a condition, and classify like a pro

Use a REGEX match Filter formula to extract question-type keywords and VLOOKUP to create a monster analysis

Exciting news for marketing data analysts and SQL enthusiasts

The ranking algorithm updates in June, while the new report surfers the limitations of its ancestors

Screaming Frog, a couple of Sheets, and a Data Studio template with documentation — just plug your data and play

I am currently using Screaming Frog’s user interface to access the PageSpeed Insights API. PSI renders web pages to get lab data about…

A step-by-step tutorial for creating negative value custom fields, using SEMrush’s Data Studio connector and Backlinks History data.

What are backlinks, why are they important and what strategies should you use for acquisition, outreach, and relationship-building

10 tips for making the most out of your blog’s layout, navigation, and author bios

5 best practice tips for making the most out of your images to improve rankings and UX

Upload checklists and best practices for getting the most out of digital images