It’s a small world

Michelle Appeah
bitmaker
Published in
2 min readJul 8, 2016

You may have heard of the ‘time-space compression’, whereby over the years, the globe has appeared to shrink and countries seem closer due to advanced technology and communication. Without sparing a second thought, we have the general ability to connect with each other physically and through cyber space, regardless of location.

The most common visual representation of the time-space compression. Image: http://www.geographypods.com/uploads/7/6/2/2/7622863/349434135.jpg

Of course, this can be a positive thing. People are increasingly interconnected, understanding different cultures and finding it easier to overcome challenging issues that we all face such as climate change. Through the perspective of tech companies like Bitmaker, this in particular means being able to connect and share revolutionary technological ideas globally, have an ethnically diverse labour force, and work together on projects even if the participants aren’t physically together.

However, this can be a negative thing. Just as how good ideas can spread easily, so can bad ideas. In addition, not all are included in this exchange of ideas and resources, creating inequality. This has seen the rise of the anti-globalisation movement, for example.

As a tech company, perhaps there is a greater role that can be played in collaborating more with those who are ´marginalised’ and left behind in this ever changing world. Whether it is through sharing knowledge of technology in less dominant areas of the world, thus increasing their own ability to self-sufficiently engage with the rest of the world, or empowering them through other means such as entrepreneurial opportunities. I think technology can contribute to a fairer and more equal society, but the way to achieve this is a another issue.

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Michelle Appeah
bitmaker
Writer for

Internationalisation and Marketing intern at Bitmaker @BitsTiny