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Social Media Branding | Your Complete Social Media Handbook

Social Media Branding | Your Complete Social Media Handbook

‍ As we know, social media is a huge part of growing an online business. It’s where we are all trying to share our work, sell our products…
Go to the profile of Hollie Arnett
Hollie Arnett
Charli Prangley on being human, accepting help, and evolving your brand over time

Charli Prangley on being human, accepting help, and evolving your brand over time

This week on the Brand Your Passion podcast, I was joined by Charli Prangley, a marketing designer and side-hustle addict based in…
Go to the profile of Hollie Arnett
Hollie Arnett
Terence Tang on authenticity, letting go, and the realities of creative business.

Terence Tang on authenticity, letting go, and the realities of creative business.

This week on the Brand Your Passion podcast, I was joined by Terence Tang, A.K.A Tinlun Studio, a hand-lettering artist and designer from…
Go to the profile of Hollie Arnett
Hollie Arnett
Brand Consistency | Why is consistency important for brands?

Brand Consistency | Why is consistency important for brands?

When it comes to branding, you will probably have heard that consistency is key, and that’s 100% correct.  Once you understand why…
Go to the profile of Hollie Arnett
Hollie Arnett
Brand Design 101 | Brand Design Tips to Help Your Creative Business Grow

Brand Design 101 | Brand Design Tips to Help Your Creative Business Grow

In this article, I’m here to talk to you about Brand Design, A.K.A Brand Identity. I want to give you a Brand Design 101 class with…
Go to the profile of Hollie Arnett
Hollie Arnett
The Brand Strategy Ultimate Guide | Kickass Techniques For Your Creative Business

The Brand Strategy Ultimate Guide | Kickass Techniques For Your Creative Business

This week I’m giving you a deeper dive into brand strategy, sharing the three main steps for getting clarity about your brand, and somehow…
Go to the profile of Hollie Arnett
Hollie Arnett
Why Branding? 10 Reasons why branding is important for creatives

Why Branding? 10 Reasons why branding is important for creatives

As creatives with personal brands, it can be tempting to think, “well my brand is just me, I don’t need to do anything about it.” But…
Go to the profile of Hollie Arnett
Hollie Arnett
Ariel Bissett on following your gut, finding a new audience, and having fun with your brand

Ariel Bissett on following your gut, finding a new audience, and having fun with your brand

This week on the Brand Your Passion Podcast, I was joined by Ariel Bissett, a writer and filmmaker based in British Columbia who hosts…
Go to the profile of Hollie Arnett
Hollie Arnett
What is branding? A creative’s guide to brands, strategy, & identity.

What is branding? A creative’s guide to brands, strategy, & identity.

Branding is a term that you hear a lot when it comes to all things business and marketing, but it can become a buzzword that people throw…
Go to the profile of Hollie Arnett
Hollie Arnett
The Power of a Purpose-Driven Brand (And How to Build One)

The Power of a Purpose-Driven Brand (And How to Build One)

pur·pose — Noun: The reason why something exists. For companies, it is the foundation of every experience. It is the underlying essence…
Go to the profile of Hollie Arnett
Hollie Arnett
10 Free Branding Resources

10 Free Branding Resources

Whether you are working on your brand strategy, creating a moodboard, designing your logo, or heading to a brand photography shoot, there…
Go to the profile of Hollie Arnett
Hollie Arnett
How to Analyse Your Brand’s Online Impact

How to Analyse Your Brand’s Online Impact

Your brand plays an influential part in your business’s ability to make the difference you really want to make, especially online. To be…
Go to the profile of Hollie Arnett
Hollie Arnett
The connecting power of a captivating brand story (and why you need to tell yours!)

The connecting power of a captivating brand story (and why you need to tell yours!)

I was recently in the market for a new hoodie. It was the middle of winter, smack bang in the centre of an Arctic blast in windy…
Go to the profile of Hollie Arnett
Hollie Arnett
How to Create a Better Brand Experience on Your Website

How to Create a Better Brand Experience on Your Website

They say ‘don’t judge a book by its cover,’ but we all do it. Especially when it comes to websites. 32% of consumers learn about products…
Go to the profile of Hollie Arnett
Hollie Arnett
Creating a Better Brand Experience by Understanding the Customer Journey

Creating a Better Brand Experience by Understanding the Customer Journey

Think about the last time you bought something online. There would have been several points in your journey to purchasing. You would have…
Go to the profile of Hollie Arnett
Hollie Arnett
Defining Your Vibe: Curating a Super Useful Moodboard for Your Brand

Defining Your Vibe: Curating a Super Useful Moodboard for Your Brand

In my opinion, moodboards are one of the most important steps in the identity design process. Not only are they super fun to share on…
Go to the profile of Hollie Arnett
Hollie Arnett
New Brand — What Next? 8 Steps to Rocking Your New Identity

New Brand — What Next? 8 Steps to Rocking Your New Identity

I’m picturing this: you’ve found a designer, chosen the perfect one, hired them, been through the whole branding process, and at the end…
Go to the profile of Hollie Arnett
Hollie Arnett
Why Your Brand Needs Great Signage

Why Your Brand Needs Great Signage

Looking for a sign that your brand needs to consider it’s signage? This is it. In this article I’m talking all things signs — their…
Go to the profile of Hollie Arnett
Hollie Arnett
100+ Inspiring Mission Statement Examples to Read Before Writing Your Own

100+ Inspiring Mission Statement Examples to Read Before Writing Your Own

Writing a mission statement can be difficult, so if you’re feeling stuck, have writer’s block, or just need a dose of inspiration, here…
Go to the profile of Hollie Arnett
Hollie Arnett
8 Essential SEO Tips to Get Your Brand Out There

8 Essential SEO Tips to Get Your Brand Out There

As the driven business owner that you are, you’re likely to have heard the term SEO thrown around in relation to marketing, but if you’re…
Go to the profile of Hollie Arnett
Hollie Arnett
How to Write a Powerful Mission Statement (With a Winning Template & Helpful Examples)

How to Write a Powerful Mission Statement (With a Winning Template & Helpful Examples)

How do you write a mission statement and how does it benefit you?
Go to the profile of Hollie Arnett
Hollie Arnett
The 7 Best Places to Find the Perfect Photos for Your Brand

The 7 Best Places to Find the Perfect Photos for Your Brand

Stock photos are an affordable option for adding imagery to your brand so I‘m sharing my favourite places to find the perfect photos for…
Go to the profile of Hollie Arnett
Hollie Arnett
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