Bloated MVP
Published in

Bloated MVP

Reddit MVP Review: Started from the value prop story now we’re here

Reddit launched in 2005 and has since climbed into one of the top websites in the world.

The value prop story was simple:

When Reddit launched, it was an extremely simple website. They didn’t have a “community” yet to curate links, even though community creation was a critical piece of the future value.

The key insight to keeping Reddit’s MVP lean is that the person in their specific value prop story was a tech geek. Since the Reddit founders were also tech geeks, the MVP of Reddit simply consisted of them finding and posting links that they thought were interesting (while sock puppeting a bunch of different user accounts).

It would have been tempting for them to conceive of an “MVP” that required building a bunch of features to attract a real community, so that they could stand back and watch what kind of content the community would “organically contribute”. They didn’t fall into that trap. They just manually put content up there which created value for the first users.

The verdict: Non-bloated MVP.



Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store