Decentralized Social Media — A New Narrative to Lure an Audience of Billions Into the Web3 Realm
Why blockchain-powered socials will be the next big thing for the creator economy
Web3-savvy users and crypto investors already know about the power of decentralization, but what if this feature could provide a narrative with the power to attract more than four billion social media users to a decentralized, web3-native, blockchain-powered, and censor-free ecosystem?
This powerful, yet simple narrative goes as follows: “Own your content.”
Which one of you didn’t hear about public figures being de-platformed (read: banned) from traditional social media (TradSo) platforms? One of the infamous examples from recent history might be Andrew Tate, who got banned from YouTube, TikTok, Facebook, and Instagram altogether in a matter of days.
Surely, the quality and worthiness of his content are subject to dispute, to say the least, but it shines the light on a deep-rooted issue that is inherent to all big names of social media today. And we are not only talking about the prominent total bans, as there are way more subtle ways to skew the feed as the platforms can make sure specific content doesn’t get distributed at all, and thus, shadow-banning certain creators…
