Hooked Protocol — The Next “StepN”? A Learn to Earn Web 3 Project

CHIU Ka Chun
Blockchain Biz
Published in
4 min readNov 24, 2022

What is Hooked Protocol? A Web3 Gamified Social Learning Platform

I bet you’ve heard “play-2-earn”, “walk-2-earn”, but have you ever heard of “learn-2-play”?

Hooked Protocol is establishing the on-ramp layer for massive Web3 adoption, presenting customised Learn and Earn products and onboarding infrastructures for users and businesses to enter the new Web3 world. As long as you’ve finished some course about blockchain, you’ll get rewarded with cryptocurrency.

Its first pilot product, Wild Cash, with Quiz-to-Earn experience and other gamified learning features, achieved an impressive growth of over 2 million monthly active users. It seems the launch is going strong!

Key Features and Highlights

Hooked.io aims to be a educational protocal that offers education content and giving rewards to the participants in the spcae. I know, we have Coinbase and Binance Academy doing it already. What’s special about it then?

Gamified learning experience is the flagship features Hooked Protocal offers. It designs a streamlined education system combined with immersive (experience-based) learning and inquisitive (curiosity-based) learning, which aims to “hook” the participants to continue the learning journey.

What’s more is that you could learn the information through fun and engaging short videos. Form that you might earn an NFT or in-game items!

Web3 community is another special feature of Hooked Procotol. Learning with your friends make the learning process more fun when you can flix your score and items in the game. Users engagement helps to build up a in-bound web3 community that holds users together with various intriguing incentives, easy-access wallet and user decentralized identity.

Hooked Products

Here are the major products from Hooked Protocol. There’s more to come, stay tuned!

Wild Cash

Wild Cash is a Web3 on-ramp education game Dapp that runs in a Learn-2-earn model. It connects to the blockchain and the Web3 new comers through interactive and incentive ways.

At the time of writing, the app has over 2 millions monthly users and mainly in Brazil and Indonesia.

Hooked Protocol Tokenomics

Hooked Protocol has raised around 6M USD from two rounds of private token sales, with Fully Diluted Value(FDV) ranging from 30M USD to 60M USD.

There will be 2 types of tokens: $HOOK and $HGT.

$HOOK is a governance token of the Hooked protocol and ecosystem and $HGT is an incentive token of the platform.

Tokens($HOOK) Distribution:

  • Team + Advisor 20%
  • Ecosystem 30%
  • Community 25%
  • Private Sale 20%
  • Community Sale 5%

Hard Cap: 2,500,000 USD

Total Token Supply: 500,000,000 $HOOK

Initial Circulating Supply: 10% of Total Token Supply

Tokens Offered: 25,000,000 $HOOK

Public Sale Token Price: 0.1 USD (price in BNB will be determined prior to the start of subscription)

Hard Cap Per User: 15,000 USD (price in BNB will be determined prior to the start of subscription)

Token Sale Vesting Period:No lockup

Token Type: BEP20

Token Distribution: After the end of the token sale

Token Release Schdule:

Past Performance of Binance Launchpad ROI

As you can see, most of the big projects, like MATIC, AXS, SAND, EGLD, etc, were launched on Binance Launchpad and have enormous gains in ROI.

For instance, the Polygon blockchain was launched with an IEO price of $0.00263 and leapt to $0.866 today.

How To Participant In The Binance Launchpad?

  1. Go to Binance. Sign up for an account, and complete the KYC process.
  2. Get some BNB. (For Launchpad calculation.)
  3. Go to Binance Launchpad.
  4. Calculate your participation limit.
  5. Commit BNB. (at least 0.1 BNB)
  6. Wait for Token Subscription, Calculation and Token Distribution Period 1/12/2022.

Is It A Good Project? The Pros And Cons Of HOOKED.io

Pros:

  • Reminiscent of StepN: Visual Designs, tokenomics, token models.
  • New models: Play-to-earn, providing incentive model to convert target audience into participation.
  • Attracted 2 million monthly users before the launch.

Cons:

  • The product “WildCash” is only available on Android at the moment.
  • No development team information.

Final Words: Keep An Eye With Hooked

It’s worth you some time checking the Hook.io WhitePaper and Hook.io Twitter to understand the project better before making any moves. “Learn-2-Earn” is relatively new concept in the space. It worths our patience to see how things will unfold!

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CHIU Ka Chun
Blockchain Biz

Content Writer in MoneySmart Hong Kong | Blockchain Biz | Crypto Enthusiast Since 2016