September ’17: ASO Comparative Report Tool, +500 Keywords in Business Plan and New Landing Page

Hi, ASOdesk crew here. We’ve been working our socks off all August to bring you some fabulous features, so, please, welcome…

The One and Only ASO Comparative Report Tool

This one is the bomb! What it does is display the difference in your app metadata and keyword search position for any two given dates. No other ASO tool has ever provided such possibility. You can compare dates from the period of — wait for it — last six months!

Picking the dates to compare

In view of recent iOS 11 release, this tool becomes indispensable as many apps have gone down in ranking because of the changes made to meet new requirements (like app title length). ASO Comparative Report helps to track what led to the crucial change in app position.

So what exactly is it that you can compare?

First of all it shows on the chart the consolidated information on your top positions in search results to all the tracked keywords altogether.

Keyword ranking distribution: September shows growth in top 2 positions

Below there’s a detailed table which shows the previous rank, the current rank and the movement across ranks for every keyword, as well as the best and the worst ranks of your app to this keyword for the whole period of time.

After iOS 11 release, Runtastic has gone down in search results to a whole lot of queries

The changes in metadata include the info on:

  • the app title,
  • version,
  • rating and the number of reviews,
  • description (can be displayed in two modes: either in two-color one-window mode, or in two-column mode),
  • price and in-apps,
  • size of the build,
  • icon and screenshots.

The ASO Comparative Report tool will be available only in the Business pricing plan. Speaking of the Business plan, we’ve got another good news for you here, too!

Business Plan Grows Up to 1500 Keywords

And the price remains unchanged. This, together with the new feature introduced above, definitely makes Business plan an offer one can’t refuse. Crowned with 15% discount we give to all newcomers (on all plans) with the promo code WELCOME — this can become your most beneficial investment into ASO this Autumn.

Brand New Landing Page Has Arrived

We’ve renewed our site to make it more comprehensible and clean-cut. Now all the features have got the proper coverage they deserve, the navigation menu has evolved. Besides, you can now learn more about the company and get to know our team better. We’ve also localized it for more than 10 languages, to make sure we speak with our customers the same language.

The Last, but Not Least

Since this update is all about comparisons, we’ve prepared this smart comparison of iOS 10 and iOS 11 App Store requirements we want to share. Download it, print it, share it with your colleagues, spread the word, brothers and sisters!

That’s all for now. Stay tuned!