Medium SEO: Medium Article Search Engine Optimization

A beginner’s guide to making your Medium stories search engine friendly

Source: Casey Botticello of Blogging Guide

I have received literally hundreds of requests for an article on Medium SEO, so I am happy to be finally writing this!

Because many writers are unfamiliar with Search Engine Optimization, this guide will attempt to distill relatively complex topics into understandable bits.

This article contains three main sections:

1. What is SEO?
2. Why Should Medium Writers Care About SEO?
3. What On-Page Factors Affecting SEO Can Medium Writers Optimize in Their Articles?

If you are already well-versed in SEO, you can probably skip the first section and go straight to the section on Medium-specific SEO.

What is SEO?

SEO stands for Search Engine Optimization, which is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.

To expand on the terms used in this definition:

• Quality of traffic. You can attract all the visitors in the world, but if they’re coming to your site because Google tells them you’re a resource as a Medium (a person…