Just Launched: Influencer Profiles Featuring Reach, Engagement and Audience Data!

Lucia Manzo
INFLUENCE
Published in
2 min readOct 18, 2016
Source/ Who What Wear

That’s right! Now it’s easier than ever to find the perfect influencer with updated influencer profiles on Activate. Advertisers can easily access everything they would want to know not only about their favorite influencers but also the audiences who follow them. Complete information for over 100,000 influencers is now all in one place. Users can:

  • See influencers’ latest social posts from Instagram, Twitter, and blogs to get a feel for their aesthetic.
  • View influencers’ demographics by the age, location, gender, ethnicity, and income of each influencer and their audience broken down by channel.
  • Delve deeper into how an influencer’s audiences have trended over time by accessing 12-month blog UVMs.
  • Target by retailer affinity to ensure influencers are the right fit for your campaign.
  • Profile influencer engagement data like average Instagram likes or comments per post over the last 90 days.

We’re breaking boundaries in influencer marketing. Check it out — only on Activate!

Many thanks to Samone Wheeler for her contributions to this article.

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