WeWork Wants to Be Its Own Landlord (It Also Wants $2.8 Billion)

WeWork CEO Adam Neumann at a company workspace in New York. Photo: Amy Lombard for Bloomberg Businessweek

By Ellen Huet

Adam Neumann runs one of the few startups on Earth for which $2 billion of fresh funding was, or ever could be, terrible news. Just before last Christmas, Masayoshi Son, Neumann’s most important investor, called to say that was his final offer and that their negotiations over an additional $16 billion for Neumann’s WeWork were over. Shares…

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