Tesla Loses a Founder, and a Piece of Its Soul

J.B. Straubel, the outgoing technology chief, says he’s taking a break before getting back to “building things”

Bloomberg
Bloomberg
Jul 26, 2019 · 5 min read
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J.B. Straubel with the Tesla Roadster in 2007. Photo: John B. Carnett/Bonnier Corporation via Getty Images

By Ashlee Vance

There’s a photo of J.B. Straubel from 2004 that has become part of Tesla lore. It was taken back when the company was more of a hopeful concept than an actual…

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