Blue Insights
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Blue Insights

You Write to Change the Reader

Your writing has to push your own limits

By Simon Apilolla on iStock (image licensed by author)

Good writing is simple. If the writing is good, it changes the reader; if the writing is weak, the reader walks away shaking his head, wondering why he wasted those precious minutes reading something meaningless.

Good writing leaves the reader wanting more from you. A beautiful poem makes me question my life, or see…

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Thomas Plummer

Thomas Plummer

A simple life dedicated to leaving the world a little better than I found it. Long career in the business of fitness, writer of books, speaker, personal coach.