The best results require the best tools. That’s why BlueLena has partnered with Pico, ActiveCampaign, Zapier, SurveyMonkey and Tableau to deliver the newsmedia industry’s only fully-integrated marketing stack built to support registration, monetization, activation and engagement.
With this operating system built specifically for your media business, publishers are able to:
- Grow email lists faster with smart pop-ups and landing pages
- Gate premium content on any website
- Sell memberships, paid newsletters, passes and subscriptions
- Own direct relationships with your audience or community
- Understand the interests and profiles of your most valuable members
The BlueLena Marketing Platform, powered by ActiveCampaign, enables deep integration with your content management system, e-commerce and social channels to create incredible experiences and drive audience activation, engagement and monetization. Our publishing clients deploy the BlueLena Marketing Platform to support the creation, automation and delivery of editorial newsletters, new customer journeys, and ongoing lifecycle management based on proven best practices.
