Give your BluTV Password Please :)

While developing a product, understanding the target audience by grouping them correctly, finding the right answers to the questions for whom and for what plays an effective role in adding value. There are different groups within the target audience with varying motivation points. These groups can be divided into general groups according to variables such as age, gender, social status, technology use, and smaller groups according to the specific features of your product.

The device, membership and/or guest user flows used while measuring the user experience are evaluated individually. However, users tend to use subscription-requiring accounts with family members and friends. According to research firm Magid, about 33% of all Netflix users share their passwords with at least one person. With the shared use of OTT platforms, different personas began to appear under a single account. These different personas, along with different motivations and usage experiences, revealed the need for multiple profiles under the same account.

Profile feature was published on BluTV,

• Shareable account,
  With the feature of creating a profile for up to 5 users under a single account, you can create your own profile even if you share your account.
• Personal watch lists,
  Different people bring different viewing habits. Watch list from where you left off, and personal content suggestions based on watched content are protected.

• Preservation of playback properties,
  Subtitle options, size, view options, automatic start of the next video, automatic skip of the credits in the content vary according to the people. You can also customize these features with the profile settings.
• Creating a profile pin,
  Even if you want to share your account, you can provide secure protection when switching accounts with other family members, child profiles.

• Account founder control,
  Profiles other than the account’s founder profile cannot perform operations such as subscription renewal, package change. Thus, the founder profile name that shared his account was prevented from being used by other profiles.
• Ability to choose profile images,
  Profiles are created with colored usernames. Profile users can customize their visuals and apply the character of their favorite TV series or movie.
• Safe profile for children,
  When profiles are created as children’s profiles, they can safely watch only children-specific content.

You can start using all these features and more on BluTV.