Sony had the PS5 upside down… in their own ad
This story about marketing blunders, boiled down, in 1:30 minutes.
What’s the fuss?
A recent ad on Twitter for Sony’s PS5 had a noticeable blunder, reinforcing the strangeness of the PS5’s design. Time will tell if Sony will take this err in stride.
The now-deleted ad starts sweet enough, with a father tucking his child into bed.
- After his son requests a bedtime story, the father reflects on his current playthrough of God of War, where a father and son go on an otherworldly adventure.
- When the father begins to tell the story, the boy falls asleep, the ad concluding with the father sneaking back downstairs to resume playing God of War.
Despite the ad’s innocent tone, eagle-eyed fans were quick to notice that PS5 the father is play on is upside-down.
- What resulted was a flurry of jokes and digs at Sony’s expense.
- Although technically the console would still function this way, Sony promptly took down the ad entirely.
Boiling it down
The sad thing is that this isn’t the first time Sony has made this mistake.
- The Head of PlayStation Studios posted a Twitter video earlier this year of the console accidently upside down, in which he removed shortly after fans pointed out his mistake.
- Since the PS5 was first revealed, some fans have been puzzled with the oddness of the console’s design — it appears that Sony themselves are confused as well.
This oversight really isn’t the end of the world, but Sony’s lack of comment makes it seem like they’re taking this mistake to heart.
- Given Xbox loves to “troll” PlayStation in their own marketing, they’ll likely have a field day with this.