Luthfiyyah DamayaniEssentialism in the Era of Over-Consumerism and Changing TrendsIdentify the problem, set the goal, and find a product that solves and meets the goal.11h ago
Adriana TicainRE-ThinkerHow to Use Psychological Ownership in a Post-Ownership WorldWe no longer own things, we rent them with monthly payments.Oct 177
RickyinInteresting Reads OnlyThe Man Who Sued Red Bull for Not Growing Wings and Won $13 MillionRed Bull is popular and recognized worldwide in the energy drink industry, and this company has used complex promotional tactics for years…Aug 156Aug 156
Pratik Kalam10 Consumer Insights To Boost Your Marketing StrategyMarketing is evolving, and understanding consumer behaviour is more critical than ever. To stay ahead, marketers need to tap into deeper…2d ago2d ago
Raz GodelnikThe Business case for sustainability is not working. It is time to focus on the Customer caseAs we see business-driven sustainability efforts falling short, it’s time to reconsider the concept of the business case for…May 318May 318
Luthfiyyah DamayaniEssentialism in the Era of Over-Consumerism and Changing TrendsIdentify the problem, set the goal, and find a product that solves and meets the goal.11h ago
Adriana TicainRE-ThinkerHow to Use Psychological Ownership in a Post-Ownership WorldWe no longer own things, we rent them with monthly payments.Oct 177
RickyinInteresting Reads OnlyThe Man Who Sued Red Bull for Not Growing Wings and Won $13 MillionRed Bull is popular and recognized worldwide in the energy drink industry, and this company has used complex promotional tactics for years…Aug 156
Pratik Kalam10 Consumer Insights To Boost Your Marketing StrategyMarketing is evolving, and understanding consumer behaviour is more critical than ever. To stay ahead, marketers need to tap into deeper…2d ago
Raz GodelnikThe Business case for sustainability is not working. It is time to focus on the Customer caseAs we see business-driven sustainability efforts falling short, it’s time to reconsider the concept of the business case for…May 318
BusinessInsightsHow Gen Z is Changing Consumer Behavior: The New Era of Buying PowerGen Z, the first generation to grow up and become active in a digital world, is changing consumer behaviors in ways businesses cannot…Oct 827
Ananda SoundhararajanHow Do You Value Your Time? The Real Cost of Shopping Online vs. In-StoreIn today’s fast-paced world, convenience often comes with a price. Many of us choose between the ease of online shopping and the savings of…2d ago
