Bottom Line Grind
Published in

Bottom Line Grind

The psychology of Google Ads…

And how to stand out from the crowd

In this article, I want to take a “different” approach than most advice out there.

For some reason, it seems like everybody likes to focus on the tactics.

  • Negative keywords
  • Bidding amounts
  • Etc…

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Business advice based on timeless principles, not dying hacks

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