The mistake is believing it is the content that is the problem. It's the platform actually. The openness is good (less regulation) otherwise to disallow even articles about them is tantamount to a dictatorial platform with no checks and balances.
The platform isn't policing their own clickbait or spam. The platform inherently is biased in pushing low quality content over high quality content (they no longer have human curators it seems reviewing the content). The platform's algorithms are tied to Google SEO ranking which is how you make more money on here and go viral (as I've read from other top writers). I don't agree with any of this, but the main point here is that the deflection is to think that the writers have to do something differently when it's actually the platform's incentivization structure and lack of policing or following their own actual mission statement (which isn't enforced) is the main reason those who actually care are all suffering.