Letting Our Hair Down and Opening Braid Up
How many times have you just wanted to know what’s going on with a project? And how many times has the answer been hard to find? And if you’re a leader, that problem increases exponentially as you oversee dozens of different things.
Project management tools are supposed to solve this, but they don’t because people never update those tools in time. Think about it — how many times do people have to nag someone to update the project management tool before they actually do it?
No one wants to nag someone else, but man do we hate it when other people nag us. We hate it when people tell us what to do or, even worse, how to do it — especially when it’s already done and they should know better than that.
We deserve to have our contributions acknowledged because we all want to do our best work. And if we have too many tools and policies and procedures that get in the way, then we owe it to ourselves to build better tools, policies, and procedures.
So that’s what we’ve tried to do with Braid — instead of being yet another tool, Braid is a layer that lives on top of the things we already use. Braid helps people communicate with their teams without any extra effort. Braid puts everything important in one place so everyone knows what’s going on. Braid is there when you want it, and it stays out of the way when you don’t need it.
Here are some things you can do with Braid:
- Read a project feed and get up to date in five minutes. Before, you would have to go through wikis and Word docs and emails and all sorts of stuff. With Braid’s project feeds, the most recent stuff is at the top so everyone knows where things stand right now — and how you got there.
- Log an email! Logging emails is way better than forwarding them. When you add an email to a project, everyone on the project can see it. So if someone joins a project down the line, you don’t have to re-forward 47 different emails.
- Post a quick note — you can use Braid for quick updates after a client call or to share big wins with the team. Or use private projects to quickly jot down ideas before you lose them.
- Add an optional status. Sometimes what you’ve added is a task and not just an update for folks. If you’ve added a task to a project, you can optionally add and update a status.
- Share with others: if you’re a team working on a big event, having everyone just automatically update the feed with signed contracts, speaker confirmations, and venue details feels like magic. You’ll see so much progress and everyone knows that their contributions are seen and valued.
Braid isn’t just for individuals and small teams. It’s great for team leads and clients too — managers and executives can see what’s going on without interrupting project teams. You can even add clients to their own projects so they can see in real time what’s going on. When clients know that they have all the information along the way, they’re much more likely to be satisfied when the engagement is over.
We have a grand vision, but we’re starting with Gmail and Google Calendar for now. But, over time, we want to be everywhere that people do their work — and we want to respect how people already choose to work together.