“Our Food System is Bro…” — Change the Damn Record
“The food system is in crisis” is a phrase that sits with uncomfortable ease in any discussion about food. A statement intended to create a sense of shock and disgust in an audience is as surprising as finding there’s only one chocolate digestive left in the pack; it’s a bit sad but ultimately has little impact on the rest of my day.
Certainly, as an average consumer, there are few visible crises, perhaps food prices shift a tiny bit, but there’s food on the shelves and I’ve not gone hungry in recent memory. The state of being ‘broken’ implies that something has completely stopped working, yet everything seems to be working just fine and dandy in downtown consumerville.
Elevate your position of thought for a moment. Step beyond the mindset of simply consuming food and instead, look at yourself as a citizen with a voice. Changing that single word is a small change with profound effects, because it encourages people to activate their engagement with food at a different level. Once the glossy veneer of two-for-one consumerism gets lifted, the food system begins to look a bit different, not quite as seamless.
