Stranger Things Season 4
Partnerships with Domino’s Pizza newest App, MAC Cosmetics, Jan Sports, Nike, Samsung and Oreo
Come 27 May, the new season of Stranger things would release on Netflix. Following many successful earlier campaign such as Coca Cola’s New Coke and Ben and Jerry’s, we now see many brands getting a piece of the action.
Dominos
Domino’s took the psychic ability to promote their new app using the idea of Mind Ordering Pizzas with a side story of Stranger things where Dustin and Lucas picked up a pizza at the Domino’s store.
In 1986, scientists at Hawkins National Laboratory discovered that pizza could be ordered with the mind, and now, you can do it too with the new Domino’s Mind Ordering app. Download it today and watch Stranger Things Season 4 on Netflix.
MAC Cosmetics
MAC launch a makeup collection themed with Stranger Things iconic 80s look. MAC meets Netflix in Hawkins to bring you the Stranger Things collection — collectable products to transform you from the human world to the upside down.
JanSport
Released a collection of ‘Upside down’ logo bags inspired by the themes and characters of the film. The bag design was also used by Eleven in the new series.
Nike
Partnered with the film previously and released a sneaker that reveals secrets when you burn it.
Now they have launched 80s style sneakers and outfits in the collaboration. Though the sneakers are only available on 27 June
Samsung
Samsung S22 Ultra short film to feature their nightography camera features. The video is part of Samsung’s ongoing partnership with Netflix.
Oreo
To launch their limited edition Red Velvet flavour in India, Oreo partnered with Stranger things for #ThingsAreGettingStranger campaign.
