Cowbellpedia earns Promasidor ‘Best Company in Education’ Award
Promasidor , makers of Cowbell Milk, has been recognized as ‘Best Company in Education’ in 2016 by the Nigerian Institute of Public Relations (NIPR), Lagos Chapter at an Award Gala held in Lagos,recently.
The honour was in recognition of the efforts of the food company in enhancing the standard of education in Nigeria through its Cowbellpedia Mathematics Television Quiz Show initiative, a programme that tests the mathematical skills of participating students.
Commending Promasidor at the event, the Chairman, Lagos NIPR, Olusegun McMedal, said that the Promasidor’s Cowbellpedia Mathematics Quiz initiative has stimulated students’ interest in the subject which is a basic requirement for training in any profession.
Reacting, the Managing Director of Promasidor Nigeria Limited, Olivier Thiry, said that a strong foundation of Science, Technology, Engineering and Mathematics (STEM) education has become very important at this stage when Nigeria is determined to broaden its economic base as that of the developed countries of world.
“STEM courses are pivotal to a nation’s technological advancement and Mathematics, which has historically been seen by students as an unattractive subject is a key component of STEM education,” he said.
Also speaking, the Assistant Brand Manager, Promasidor, Oluwatooni Odewole, said that the award was confirmation of the company‘s strong commitment to improving the standard of education and encouraging students to erase the notion that Mathematics is a difficult subject that should be neglected.
“Cowbellpedia is part of the corporate social responsibility (CSR) initiative of the company and has greatly imparted on students’ perception of the subject,’ she added.
