More Films for H&M: Modern Essentials Selected by David Beckham

Jason Nimako-Boateng
Branded For _______
1 min readNov 30, 2019

Here is a second film that played a part in the Modern Essentials campaign. Entitled Road Trip, the film follows Beckham and Hart go on a tour following the success of I, Beckham the film and in promotion of the musical. Upon being pulled over by a police officer, Hart is confused for Beckham.

In this short for modern essentials everyone dresses like Beckham. The ad presents Beckham as a trendsetter and says you can be like him with these trendy clothes.

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Unlisted

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