Branding Stories
Published in

Branding Stories

Johnnie Walker: The 200 Hundred Year Old Spirit Brand That Overcame Identity Crisis With an Expert Ad-Campaign

The ad campaign that changed everything for Johnnie Walker and set a standard for brand image management

If you are a business owner, you know how difficult it is to build a brand image. Brand image is one of…

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Kavish Kamat (KK)

A banker with avid love for writing. I am inspired by my surroundings and like to write about my experiences with them. I give my message through my stories.