Elizabeth KnightMessenger Bot Funnels: How To Nurture Prospects Toward A SaleA practical guide to chatbot technologyDec 3, 2019Dec 3, 2019
Kilian TschernyReferral Marketing: science in practiceGetting to grips with this e-commerce essentialJul 27, 2019Jul 27, 2019
Sarah DoyleRadio remains relevantThis relic of mass communication has contemporary appeal.Jul 7, 20191Jul 7, 20191
Christina GarnettSocial Media and the Quest for AttentionBy now your feed is filled with the latest trend… in my case, it’s the new gender-swap Snap filter. Videos, photos… I’m seeing the content…May 14, 2019May 14, 2019
Jay KalansooriyaHow to recover your brand after a crisis?You can’t predict a crisis. But you can very well prepare for one.Apr 19, 2019Apr 19, 2019
Kilian TschernyCapturing attention is an art. Maintaining it is all science.Still with me?Mar 25, 2019Mar 25, 2019
Kilian TschernyDecoys and distinction: how marketers influence your decisions through contextual manipulationA peek behind the psychology of choosingJan 23, 2019Jan 23, 2019
Kilian TschernyCognitive dissonance: the enigmatic psychological force you didn’t know you already knewAnd why we deal with it in some pretty strange waysJan 11, 2019Jan 11, 2019
Kilian TschernyMaking the case for intangible valueWhy changing perceptions can matter more than changing realityOct 29, 2018Oct 29, 2018
Kilian TschernyUnderstanding Brands who take a StandA short introduction to the new brand worldSep 23, 2018Sep 23, 2018
