Elevate Your Leadership Game: The Critical Path to Strategic Thinking

Marc Sniukas
Brave New Leaders
Published in
3 min readMar 30, 2024

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In the fast-paced business world, “think more strategically” is a repeated mantra yet seldom explained. This phrase, echoing through the corridors of startups, SMEs, and corporate giants alike, hints at a profound skill set vital for navigating the complex web of modern business challenges.

But what does thinking strategically truly entail, and how can leaders cultivate this critical ability?

What goes on in the mind of the strategist?

Decoding Strategic Thinking

At its core, strategic thinking is not merely about devising plans but about understanding and addressing strategic challenges.

These challenges are not your typical day-to-day hurdles; they are complex situations that demand a reconsideration of your current trajectory. They could stem from potential opportunities ripe for the taking or threats looming on the horizon.

The Essence of Strategic Problems

Strategic problems are unique in that they require a blend of insight and action — a reevaluation of where you are and a roadmap to where you need to be, and how you will overcome the challenges that keep you from reaching your ambitions.

Whether it’s seizing a market opportunity or mitigating a risk, the essence lies in understanding the dynamics at play and crafting a responsive strategy.

The Strategic Reasoning Process: A Closer Look

Leaders adept in strategic thinking don’t just think; they engage in a robust strategic reasoning process. This process is a sophisticated dance of mental tasks, all aimed at defining and solving the strategic conundrums organizations face.

But how is this reasoning process structured?

Let’s delve into the components that make up the strategic reasoning journey.

  1. Identifying. Before strategists can benefit from opportunities or counter threats, they must be aware of these challenges and acknowledge their importance. This part of the reasoning process is also called identifying, recognizing, sense-making, or sensing.
  2. Diagnosing. To grapple with a problem, strategists must try to understand its structure and underlying causes. This part of the reasoning process is also called analyzing, reflecting, or shaping.
  3. Conceiving. To solve a strategic problem, strategists must come up with a potential solution. If more than one solution is available, strategists must select the most promising one. This part of the reasoning process is also referred to as formulating, imagining, or seizing.
  4. Realizing. A strategic problem is only solved once concrete actions are undertaken to achieve results. Therefore, strategists must carry out problem-solving activities and evaluate whether the consequences are positive. This part of the reasoning process is also called implementing, acting, or reconfiguring.

(Source: Bob de Wit: „Strategy — An International Perspective“ Cengage)

Empowering Strategic Thinking with a Structured Framework

A strategic framework or cognitive map can be invaluable for leaders. Such a framework helps focus attention, filter out distractions, and offes a repertoire of problem-solving strategies. At a minimum, your strategic framework should address the fundamental questions of corporate and business-level strategy and provide paths to explore for solutions.

Conclusion: The Strategic Leader’s Path

Becoming a strategic thinker is not an overnight transformation. It requires dedication, a keen sense of observation, and a willingness to delve deep into the intricacies of each challenge.

By understanding and applying the strategic reasoning process, leaders can unlock new perspectives, drive innovation, and steer their organizations toward uncharted territories confidently and clearly.

In essence, strategic thinking is the beacon that guides leaders through the turbulent waters of the business world.

It’s not just about thinking differently; it’s about thinking with purpose, precision, and a vision for the future.

Embrace these principles, and you’ll find yourself not just navigating but thriving in the complexity and dynamism of today’s business landscape.

Be a smarter strategic leader.

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Brave New Leaders
Brave New Leaders

Published in Brave New Leaders

Better Strategy. Strategic Innovation. Lasting Transformation. Stronger Leadership.

Marc Sniukas
Marc Sniukas

Written by Marc Sniukas

For over 20 years, I‘ve helped CEOs and business owners make their companies more successful with clear, actionable, winning strategies. www.sniukas.com

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