Online to Offline Mobilization: A Day Without Immigrants Case Study

Thaís Rodrigues Marques
Breadth and Depth
Published in
2 min readApr 30, 2018

What do you do when there are thousands of people that come knocking on your door, ready to take action?

In the last year, every organization and movement has been faced with this very challenge. Millions of people across the country are agitated over the consistent attacks on immigrants, people of color, women, the trans community, Jewish people, and other marginalized communities.

Since the 2016 elections, we’ve seen this agitation take form in acts of resistance. From the Women’s March to A Day Without Immigrants to #TakeItDown, we’ve seen millions of people take to the streets to demonstrate the power of the people.

But how do we absorb these people who actively support our movement, instead of letting them evaporate with the moment?

This is the question of our time. If we can answer this, then we can take responsibility for this pivotal moment in history and we can build movements that win.

Watch this webinar recording to learn how Movimiento Cosecha, a nonviolent movement fighting for permanent protection, dignity, and respect for the 11 million undocumented immigrants in the United States, has been experimenting with online to offline absorption.

If the video embed above doesn’t work, watch the recording here.

The webinar uses A Day Without Immigrants as a case study to provide you with an inside look into how we recruited thousands of immigrants across the country to take part in the largest immigrant-led day of action in a generation.

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