Breakfast Update Week 32
Some news from social, technology, media and advertising. If possible, every week. Made for clients and colleagues and everyone else interested.
Why is Domino’s offering 15 ways of ordering Pizza? Main point: Friction burns customers.
Facebook sings the old story of building content for different feeds. Now it is also based on data. Important.
Amazon owns a full collection of secret brands.
Youtube is rolling out in-app Messenger platform.
And Facebook is rolloing out Watch. A platform for watching tv-shows. A clear challenger to Youtube.
Who is going to win the battle of the giants?
Disney (and thereby also Pixar and Marvel titles) is leaving Netflix and starting its own streaming platform. Disneywill also launch its own ESPN video streaming service in early 2018.
Thats it for now!