Business & Travel with BSG: How We Broaden Horizons
The most important advantage of good old SMS is its availability. In order to receive SMS, clients do not need to install any additional applications on their smartphones, use the latest mobile phone models or need a stable mobile/WiFi Internet connection, etc. A simple phone will be enough.
Also, there is nothing surprising that some categories of business use SMS marketing more often than others. There are several categories, and if your business is related to one of them — make sure that you use all the possibilities of communicating with the customers via SMS. Today, business & travel are in question.
Business & Travel or Business Travel?
For many people, using the services of a travel agency for ether organizing holidays, leisure & entertainment or business trips has become commonplace. The demand is growing, the supply is increasing, competition in the tourism business is multiplying and service conditions are improving, etc. SMS services for the travel agencies dealing with personal and corporate clients have become one of the most effective tools for taking care of the clients striving for travel and increasing their loyalty to the business. When we travel to see our international partners and set up business, etc. we also use mobile services for organizing and accompanying business travel asap the best way. We already know that a thoughtful approach helps with spreading business horizons while traveling.
A Case: How SMS Improves Journey Services
For example, if SMS massive messaging is used by any travel business a method of informing regular customers about new routes, discounts and burning offers, introduces SMS messages about tours and so on, then any person will be pleased with such attention.
Today, SMS for tourism can become a kind of guide to the world of travel and new experiences for the holidays! Among the constant routine, work and worries sometimes it is so nice to hear about the rest, the advertising of tours allows not only to dream, it is often such mailings that are saved to later ponder and call the operator!
Advantages of SMS Messages for Travel Business
What are the advantages of SMS service? First and foremost, the highest efficiency degree of sending out mass messages around the cities concerning hot tours, possibility to segment out and hit an exact target audience, the potential to increase the demand for hot tours by SMS reminders and the implementation of quality SMS services for tourism to enhance the customer loyalty.
This is also the way for the constant customer base growth, which’s extremely important for the modern travel industry. That is why it is extremely important to correctly configure your own SMS gateway with the timely and effective reminders, for example, about issuing a visa, etc.
With the low promotion cost, advertising tours with an SMS today brings much more effect than billboards, leaflets, banners and streamers, without any collateral costs for manufacturing, renting space and time. Constant contact with those SMS channel users of the travel company, for whom the information received is really valuable and interesting, the ability to track burning SMS tours, the mobility of targeted information is all about SMS for tourism!
The use of SMS notification capabilities for travel companies
The practical use of SMS gateway capabilities for a travel company is much simpler and more flexible than an uninformed person might think at first glance. The implementation of many ideas is exactly what SMS for tourism provides today! Thus, it is possible not only to please the client with timely and topical information, but also, to really help in organizing holiday leisure, beginning with the most essential: planning and preparing documents for the trip. This is how SMS helps:
- SMS gateway helps to get the tourists interested, show the working practice of attracting and increasing the loyalty of a potential client;
- SMS messages about the hot tours will help you to inform and get the ending users ready for profitable offers, discounts and bonuses, to tell about both the new and classical routes;
- Hot tours via SMS offer is a real breakthrough in tourism commerce, having established feedback through SMS channel, you will get the maximum benefits online;
- When the client has already bought a ticket, but the visa status is unknown, he/she can check about how the visa is being processed, get reminded about the place and time of departure, and so on;
- A reliable channel of communication will help to support the client even during the trip as a guide to free hotel rooms, popular tourist routes and so on.
And this is not the fullest list of useful SMS application cases. The additional potential of SMS services for tour operators with the ability to once again remind and offer a certain type of travel services is an absolute plus:
- Mass SMS messaging about the new services or the new branches open;
- Customers presentation on their birthday and other festive events;
- Mobile coupons with the discount tours and special offers;
- Travel company celebrations or other party invitations;
- Thanks for the ticket or good journey wishes;
- Notification of special discounts, marketing campaigns and promotional actions of the tour operator, and so much more.
As a result, a customer base increasing is guaranteed.
Conclusion
It’s not a secret that mass SMS messaging, even with the most interesting content, can easily become a common spam today if the client does not want to receive it and has never provided a permission for using his/her mobile numbers for that.
So, in order to travel and spread horizons both as a client and as a partner of SMS messaging gateway, it is important to be law-abiding, inform the target audience regularly, work at clients base on a transparent term, thus solving the task of optimizing the costs of maintaining the SMS gateway and much more alongside. To do this, you can develop and offer several methods of collecting contact information via SMS reminders, alongside advertising campaigns and so on.
Work with each client, travel like we do and use SMS wisely!
