The Construction Business Roadmap to Client Happiness

Liz Humphrey
BuildBook
Published in
2 min readFeb 10, 2021

If you’re like many home builders and remodelers, keeping your clients happy can feel like an exhaustive and — sometimes — impossible task.

And to be fair, sometimes it is.

However, in the majority of your projects, your clients’ happiness is easily achievable and almost entirely within your control. Better yet, it doesn’t require you to jump through hoops to achieve it. Heck, it doesn’t even mean that everything needs to go right on the project.

To do this, you need two things:

  1. The source of client unhappiness
  2. A plan to address it

The Source of Client Unhappiness

Based on a survey we conducted, we learned that:

80% of homeowners say that communication with their contractor is critical to the success of their project.

However, only 20% of those homeowners stated that their contractor was an above average communicator.

Mostly importantly though, 72% of their disputes were directly related to poor communication.

It’s crystal clear that the key to making your clients happy is one simple thing: better/more communication.

But WTH does that mean, right?

I mean, do they want you to talk louder, enunciate better, chat about their kids?

The Roadmap to Client Happiness

In the video below, construction business expert, Shawn Van Dyke, explains exactly what you need to do to improve client communication and provides a roadmap on how to do it.

To learn more about Shawn and how he can help your construction business succeed, visit ShawnVanDyke.com.

If you want an easy-to-use solution that can help you implement and deliver on the things that Shawn lays out, sign up for a free 10-day trial of BuildBook.

Originally published at https://buildbook.co on February 10, 2021.

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