Danielle KleinSupercharge Your Survey with User ResearchUse qualitative insights to design an impactful surveyNov 4, 2017Nov 4, 2017
Jeff KraemerBite-Sized UX: The Handiness of Assumptions and HypothesesAt FreshBooks, our product team talks a lot about assumptions and hypotheses. What’s the difference, and why are they useful?Aug 10, 2017Aug 10, 2017
Kiley Daniel MeehanBite-Sized UX: What Makes a Compelling Insight?How to tell an insight from an observation — in three minutes!Jul 13, 20171Jul 13, 20171
Kiley Daniel MeehanContext is Key for Effective UX DesignIt’s the hidden factors that determine whether you solve a problem, or create a new oneMar 2, 2017Mar 2, 2017
Kiley Daniel MeehanYes, You Need a Pattern Library… Just Not Yet.Four telltale signs that the time has come.Dec 2, 2016Dec 2, 2016
Kiley Daniel MeehanHow Selling Pastries Helped Us Design a Better ProductIt’s 8:30 in the morning and employees are trickling into the office kitchen, bleary-eyed and cocooned in thick scarves. Soft greetings are…Aug 24, 2016Aug 24, 2016
Jeff KraemerHow FreshBooks Prepares Usability Tests in Only a DayPrototyping and preparing for usability tests doesn’t have to be a drawn-out, painstaking process.Apr 13, 20162Apr 13, 20162
Avrum LauriePrimordial Goo and the Origins of Great UXThis is a story about working with goo — the primordial soup from which great UX so often emerges. How to mold it, shape it, and transform…Mar 29, 20161Mar 29, 20161
FreshBooks ProdDevHow FreshBooks Got Its (Design) Mojo BackThis is the second post from FreshBooks’ Product Development team. Our goal is to share what we’re learning, in the hopes of giving back to…Mar 18, 20151Mar 18, 20151
Zach MathewHow FreshBooks democratizes technical design by applying lean UX principlesFeb 17, 2016Feb 17, 2016