About Totem

Thanks for checking us out!

Totem is the standard for treating press right. Our hosted press pages help businesses make a great impression with the press, analysts and influencers that matter most. Since its launch in 2012, over 1,000 businesses have trusted Totem to put their best foot forward.

The brainchild of Josh Jones-Dilworth and hundreds of angry journalists, Totem began as an internal project at JDI, a boutique marketing consultancy focused on emerging tech.

Interest was so high that we decided to spin the company out and give Totem a life all its own. While 90% of JDI’s clients are on Totem, those pages represent less than 1% of our totel user base. We’re delighted that Totem has been met with such wide support.

Speaking of which, Totem is not venture-funded. We like doing it the old-fashioned way. Our work is made possible by our loyal customers, with whom we are determined to leave PR in a fundamentally better place than we found it.

As for the rest of our team, co-founder Kirk McMurray joined in 2013, fresh off selling Cognition to Nuance Communications as CEO. Kevin LaHaise is our General Manager and Zach Dilworth is our Director of Support.

Collaborators on the design + code side of things include: Corey Ward, Steve Odom, Justin Britton, Flip Kromer and Bryan Conner each of whom have been instrumental along the way, and deserve praise.

Finally, our distributed team of concierges is really what makes Totem possible. They work tirelessly to make sure your pages are up-to-date and beautiful.

You can learn more about the company and see what the press have to say about us here.

Totem is proudly based in Austin, TX and New York City.

Thanks for reading all this. If you have any questions or comments, please send us a line here.