Bukalapak Design
Published in

Bukalapak Design

Intentional flaws: using the sacrificial concepts to create Product Principles

I’m one of four researchers for Mitra Bukalapak, a Bukalapak sub-product whose objective is to help mom-and-pop stores (warung) run the business with technology. Through Mitra Bukalapak apps, warung owners are able to buy groceries online, accept digital payment from their customers, and even have access to funding. In this article, I want to share one of our foundational research project in which we use the sacrificial concepts method to create product principles for building a new product for Mitra.

Photo by Kelly Sikkema on Unsplash

We used sacrificial concepts because we wanted to quickly test some product ideas without having to spend too much time on developing the idea itself.

Photo by Hannah Olinger on Unsplash

--

--

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store