The Rise & Fall & Rebirth of SoFi — Part One

Lincoln W Daniel
Oct 21 · 9 min read

Stop and imagine for a second you’re the CEO of a powerful finance company. You feel that you’re on top of the world. For the last six years, your company has been taking off.

You can watch this video here at on YouTube.

You’ve seen nothing but green as investors have hopped on board, as you created product after product for the finance world. The outlook was bright for the future.