Million Dollar Idea
So you have a great idea for a service or product, but you don’t know how to make sure everyone else knows how great it is. This can be both an exciting and anxious time for your business.
What social media platforms best suit your brand? When should you start posting? What should you be posting? How can you manage all of this work?
We’ve come up with a couple of tips and tricks on what to do next to get your business off the ground and turn it into a success. This isn’t a complete guide, but we will most definitely cover more tips in future blog posts so be sure to subscribe!
Okay, now that we’ve squeezed in our shameless plug, let’s talk biz!
Which Social Media Platform is Right for your Business?
This can be a tough one. Each social platform like Facebook, Twitter, or Instagram, has their own benefits. If your product or service is more visual, Instagram may be your best route. Facebook is a great place to post when you want to learn more about your clients’ demographics, interests, and other attributes. Facebook Audience Insights allows you to do just that. It’s a great tool to use to help understand your clients. Twitter is a great place to get a conversation going and keep track of the conversation with the use of hashtags. These are all great in their own right, so learn to walk before you run. Pick one platform that makes the most sense to your business, and then work your way up to multiple social platforms. Eventually, having an online presence across all platforms can be very useful as long as you know your audience.
Use Key Dates to Promote your Idea
With the new year on the horizon, people are always thinking about what their new year’s resolution will be. Play on that and create social posts that incorporate every day events into your plan. It seems like every day of the year is some kind of holiday, whether it’s #HumanRightsDay, #BeverageDay, or #MotivationMonday. There seems to be a day for everything so use that to your advantage! Your brand can gain more recognition by using these hashtags and posting something related to your idea on the corresponding day. Check out this website that tells you what every day of the year is associated with to get some ideas. Check out www.daysoftheyear.com
Keep Track of your Projects
You’ve come up with the content and assigned all your projects with due-dates. It can be so hard to track all of this. Using a service to help with this is an easy way to stay on track and keep everything organized. Paid services like Basecamp help organize and set due dates for multiple tasks your business is trying to do. Services like Basecamp can help you and your team be aware of impending due dates of assignments so no one forgets an important deadline. There is nothing worse than missing a deadline as it is key in helping your business succeed and stay on track. Check them out here at basecamp.com
Now while these are clearly not the only tips and tricks to help your million dollar idea become a reality, these are great things to consider. Buoy Ventures will help your business succeed using technology, services, and people. Measurable success is our goal and we want to help you evaluate and take advantage of all that your business landscape provides. Visit our site to learn more!
