Burly works with equipment manufacturers and dealers

The growth of Burly’s construction equipment sharing services will not decrease equipment sales. Our services actually lead to increased machine purchases and more confident bidding for jobs.

Burly removes many risks of purchasing equipment. We empower contractors to buy a machine without worrying about whether or not it will be utilized enough in their jobs to recoup the investment. For example, a contractor may have a large job and they need a specific machine for it, but they have nothing lined up afterward. Do they go ahead and purchase that machine? Do they even bid on the job? With the assurance of rental revenue from sharing the machine on Burly’s platform, we believe they do now.

Beyond convincing a contractor to pull the trigger on machine purchases today, Burly builds a pipeline of future equipment sales by manufacturers and dealers. As equipment sharing on Burly increases, machine utilization hours will go up, leading to faster turnover and replacement schedules.

Burly works closely with equipment manufacturers and dealers, even those with existing rental programs. The way hotels use Expedia to sell empty rooms, manufacturers and dealers can use Burly’s platform to increase sales and rentals of equipment.