It’s Official: Bing is Better Than Google

Microsoft loves us. How much? They created Bing, the search engine we now know is officially better than Google.

OK, so the truth here is that ten out of fifteen people in a study commissioned by Microsoft thought so. The data may be dirty for any number of reasons, and the sample is too small to take seriously. But the idea is intriguing. If Microsoft convinces enough people to try out Bing, will a huge percentage of them abandon the Google ship?

Business Change at its not finest.