Financial coach Tori Dunlap shares the 4 steps she followed to save $100,000 by age 25

‘Her First 100K’ founder Tori Dunlap is an advocate for financial feminism, which encourages women to use their knowledge of money to fight inequality.

Tori Dunlap wants to expand conversations about the importance of saving money. Photo: Jovelle Tamayo for Insider

By Lauren Edmonds

Money was never a taboo subject for 26-year-old financial coach Tori Dunlap. But it didn’t take her long to realize not everyone had the same learning curve, especially other women and marginalized groups.

“We’ll talk about sex, we’ll talk about politics, we’ll talk about religion, we’ll talk about pretty much anything before we’ll talk about money,” said Dunlap, who recently started a podcast called Financial Feminist. “The patriarchy has told us that money is taboo, but that’s a narrative perpetuated by racist, sexist, ableist systems that profit off of inaction.”

She said marginalized groups have to manage money differently. “Unfortunately, we’re just expected to ‘know how to make money,’ but these things impact us in a way that they don’t for straight white men,” she added.

“Talking about money and financial education is a form of protest for women and marginalized groups.”